Are FYC Billboards DOA? Studios Pull Back on Outdoor Marketing Amid Pandemic
Candice Simons, President + CEO of Brooklyn Outdoor speaks with the Hollywood Reporter about FYC advertising amidst the pandemic. Read the snippet below of the full article HERE. One of the bright spots of this FYC season — and during the pandemic as a whole — for out-of-home companies has been sustained revenue from streaming […]
OOH United: Diversity, Equality & Inclusion
OOH UNITED IS COMMITTED TO ADVANCING A CULTURE OF INCLUSION THROUGHOUT THE OOH INDUSTRY BECAUSE DIVERSITY, EQUITY, AND INCLUSION (DEI) IS CORE TO INDUSTRY GROWTH. WASHINGTON D.C. – The Out of Home Advertising Association of America (OAAA), the national trade association for the entire out-of-home (OOH) and digital OOH media ecosystem, today announced a joint diversity, […]
