In an article with Hearpreneuer, Candice Simons answers the question by saying “They needed my expertise. I was a veteran in the outdoor advertising industry in Chicago and decided to move back to my roots in Detroit and support/build the local economy in the city that made me. I didn’t know what I’d be coming home to or just what I was going to do until starting the business chose me. The city needed what I’d been working so hard on in all other cities – revenue and advertisers. This is what started Brooklyn Outdoor. It chose me and I haven’t looked back since.”
