As the Black Lives Matter movement intensifies after the wrongful death of George Floyd, equal rights activists turn to the power of OOH to reach the masses. Here are a few of the most powerful #blacklivesmatter billboards we’ve seen.
Change.org, the online platform known for petitions for change utilizes Digital Smart Taxi Tops to reach audiences.
OUTFRONT created a ‘Black Heart’ creative as a way to use the power of OOH to take a stance in solidarity with the black community and to express their sadness over the horrific murder of George Floyd.
Miami Gardens digital billboard featuring young children shows messages in support of Black Lives Matter. The message was displayed at 8:46 am to represent the amount of time the police offer had his knee on Floyd’s neck, resulting in his horrific death.
Detroit Muralists Use Hand-Painted Murals to Create Social Change
Brooklyn Outdoor’s headquarters is located in Detroit, a city we are very proud to be from. Detroit is a cultural melting pot with the black community deep in its roots. Our city would not be what it was without the many black people who have influenced and represent the city’s culture, creatives, and entrepreneurs. Black people are the spirit of Detroit.
Muralists use hand-painted murals throughout the city to highlight the roots of the black community in Detroit, as well as to fight racial inequality. Here are some of our favorite hand-paints in the city.