Press

Brand Building, The Right Way – Insights Success

Out-of-Home (aka OOH) advertising is the catalyst for brand building. Advertisers can segment audiences and market campaigns more specifically than ever before and choose to reach consumers by multicultural audiences, general market audiences, age, etc. This long term and “always on” strategy is one that allows brands to be and feel as though they are
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Why it’s Okay Not to Consider Yourself a Girl Boss

Candice Simmons, president of Brooklyn Outdoor, agrees. Girl boss describes a woman “owning it in the workplace or running their own business.” “All women can be inspired by the phrase to take control of their own lives and make decisions for themselves. In this sense, everyone can be a girl boss by following their own path,” Simmons says.
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How Do You Show Appreciation For your Coworkers?

Appreciation in our workplace is extremely important to us. We recently implemented Kudos employee recognition software in our company where coworkers are able to thank and appreciate each other for a job well done. My Corporation
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Five OOH Advertising Trends

“With powerful software and innovative technology, combined with creativity and intuition, DOOH, alongside our traditional OOH formats, has become quite a force to be reckoned with, and we are thrilled to continue to see growth and advancement in our medium.” – Candice Simons, writing at OAAA
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Art vs Advertising

Political and communications consultant Greg Bowens and Andrus McDonald, co-owner of Brooklyn Outdoor, an advertising agency in Detroit’s Eastern Market, join Detroit Today with Stephen Hendersonto talk about their objections to the city’s crack-down on ads on Downtown buildings. – WDET
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Brooklyn Outdoor Sponsors Murals In The Market 2017

A pillar of Detroit’s east side, Eastern Market will be bustling throughout the 10-day festival with their Tuesday, Saturday and Sunday Markets. Showcasing not only food from Detroit’s best local farms, these specialty markets feature locally made art and jewelry, specialty products, live music, children’s workshops, prepared-food vendors and much more.
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